COM-6

TONETTE CHILDREN'S PERM (1952) (B&W)
LITTLE GIRL TALKS TO CAMERA. ADORABLE. "DON'T FORGET, TONETTE"

POST KRINKLES CEREAL (1952) (B&W)
ANIMATED CIRCUS. ANIMATED RICE CHARACTER. LIVE ACTION CLOWN CLAPS. 2 CLOWNS POURING HUGE, OVER-SIZED BOX OF CEREAL INTO HUGE BOWL. SCRAPING THE BOTTOM OF THE BOWL. DON'T ADD SUGAR.

GERBER BABY PRODUCTS (1973)
MOM FEEDING BABY. DRESSES INFANT. IN ROCKING CHAIR FEEDING BABY BOTTLE. BLACK BABY SLEEPS ON MOM. DISPOSABLE BOTTLE BAGS.

VIRGINIA SLIMS CIGARETTES (1973)
SOUND BYTE "BACK IN THE OLD DAYS, MEN WERE THE MASTER & WOMEN WERE THE SLAVES". SEXIST.
HISTORICAL REENACTMENT OF TURN-OF-THE-CENTURY HUSBAND COMING HOME FROM WORK. WIFE KISSES HIS ALMOST-BALD HEAD. SUFFRAGETTES. WOMEN PUTTING ON MAKE-UP. FOR WOMEN ONLY. WOMAN LIGHTS CIGARETTE.
70s FASHION. WOMAN'S LIB. WOMEN'S VOTER RIGHTS.
INDEPENDENT WOMEN. SLIMMER THAN FAT CIGARETTES.
JINGLE. "YOU'VE COME A LONG WAY, BABY". CLASSIC COMMERCIAL.

MARLBORO CIGARETTES (1973)
PACK OF WILD HORSES IN DESERT. COWBOYS ON HORSES ROUND UP WILD STALLIONS. MANLY MAN. MARLBORO MAN.
JINGLE. "COME TO MARLBORO COUNTRY"

CLARK'S CINNAMINT GUM (1973)
REENACTMENT OF EARLY FLYING MACHINES. PILOT ON CLIFF WEARING WINGS. LOOKS SCARED. "ON EDGE".
STICK OF GUM. POV LOOKING DOWN CLIFF TO ROCKS &
OCEAN BELOW. MAN FLIES. "THE GUM WITH GUMPTION".
HANG GLIDER PILOT. HISTORIC

COCA COLA (1975)
1970s TEENAGER. 70s LIFESTYLES. ON AMUSEMENT PARK SWING. FRIENDS WALK ARM IN ARM DOWN STREET.
HOPSCOTCH. BEACH VOLLEY BALL. MERRY-GO-ROUND.
JUMP-ROPE. FOOTBALL. SPORTS. HORSEBACK RIDING.
BUMPER CARS. GO-CART. TUG-OF-WAR. BASKETBALL.
"LOOK FOR THE REAL THING". VARIOUS GROUPS OF AMERICAN YOUTHS' RECREATION.

MITCHUM ANTIPERSPIRANT DAB-ON (1974)
DEODORANT. PIXILLATION ANIMATION OF BUSINESSMEN &
WOMEN. EVERYBODY LOOKS & MOVES THE SAME. AVERAGE PERSON. EXTERIOR OF OFFICE BUILDING IN NEW YORK CITY. PLAZA. PROBLEM PERSPIRATION. STOP-MOTION.

JOHNSON'S BABY SHAMPOO (1974)
MANLY MAN IS MAN ENOUGH TO ADMIT HE USES BABY SHAMPOO. IN BATHROOM IN ROBE. IN JEEP WITH GIRLFRIEND. SHE PETS HIM. SEX APPEAL. "BACHELOR"
"MY BABY (MAN) USES JOHNSON'S"

BIC LIGHTER (1974)
"FLICK YOUR BIC". BUTLER, PICKING UP WOMAN AT BAR, PARROT, PIMP, SUPERFLY BLACK GUY IN BACK OF LIMO. CU LIGHTER. IN DARK MOVIE THEATRE. FREE PEN. BUTANE. CLASSIC COMMERCIAL

CLAIROL BALSAM COLOR HAIR COLOR (1975)
CU 1970s WOMAN WITH TINTED SUNGLASSES. "DO IT"
WHY NOT? "ADMITS" TO COLORING HAIR.

SCHLITZ BEER (1971)
ON FISHING BOAT. RINGS BELL. RACE TO SEE WHO GETS TO TOP OF MAST FIRST. CLIMBING UP. TALL SHIP, MASTED SHIP. CONTEST TO CLIMB UP MAST.
"GO AROUND ONCE".

SOUTHERN CALIFORNIA GAS COMPANY (1975)
BLACK MAN COMES HOME FROM WORK & KISSES WIFE.
COOKING DINNER. OPENS LID TO POT, SMELLS FOOD.
SEES WHAT IS COOKING FOR DINNER. LOBSTER CLAW COMES OUT & PINCHES HIM ON THE NOSE. WOMAN SLEEPING IN BED. MONSTER'S HAND COMES OUT OF PANEL IN WALL. TURNS DOWN THERMOSTAT. OLD LADY GETTING READY FOR BED. QUICKLY SHUTS SHADES.
PEEKS OUT ANGRY. CONSERVATION TIPS. ENERGY CRISIS. VIGNETTES ON SAVING ENERGY. UTILITY. SO.
CAL. GAS CO.

SOUTHERN CALIFORNIA GAS COMPANY (1975)
CELEBRITY (?) AS GHOST. MAN BEATING ON FRONT DOOR WANTS TO GET INTO HOUSE. CHILDREN EATING ICE CREAM CONES LOOK OUT PATIO DOOR. MAN IN TANK-TOP OPENS DOOR. TORRENT OF WATER COMES FLOWING OUT. CONSERVATION TIPS. "THE DRIP".
SURPRISED BY DOWNPOUR. ENERGY CRISIS. VIGNETTES ON SAVING ENERGY. UTILITY. SO. CAL. GAS CO.

WOMEN IN SEATS WATCHING SOMETHING EXCITING

COUPLE WALK UP TO WOMAN. JINGLE. "ALL-AMERICAN GIRL". SHE WALKS WITH THE COUPLE

ARRIVES AT THEATRE BOX WITH DATE.

SERTA MATTRESS (1975)
CELEBRITY JOEY HEATHERTON. PERFECT SLEEPER.
NIGHTCLUB-LIKE PRODUCTION. BELL-BOTTOMS. LAME FLARED PANT SUIT. "BACK UP YOUR BACK". SEX SELLS

XLERATORS BIG LOOP RACING SET (1974)
TOY BY AURORA. SLOT CARS. 2 BOYS PLAY WITH RACE CARS ON TRACK. EXCITING. LOOP THE LOOP

KENTUCKY FRIED CHICKEN (1970s)
COL. SANDERS INVITES FAMILY TO HIS HOUSE FOR DINNER MEAL. MONTAGE OF HECTIC CITY HASSELS.
CAREFREE COUNTRY LIFE. MAN THINKS. KIDS PUSH DOG IN WAGON. MAN SLEEPS ON HAMMOCK. KIDS JUMP ON HIM. RELAXING. ID CHAR

BOSCO CHOCOLATE FLAVORED SYRUP (1950s) (B&W)
2 LITTLE BOYS MAKE BOSCO. POURING MILK. SHOWS HIS LITTLE BROTHER HOW. MIX.

DIAL DEODORANT (LATE 1960s) (B&W)
CU FLOWERS, ONE FLOWER WILTS. WIND-UP TOYS. CU CLOCK 5:05. SPRAY AEROSOL. PHOTOGRAPHER TRYING TO SET UP MODEL FOR FASHION SHOOT. COUPLE GO OUT ON DATE. DOUBLE DATE IN CAR. "WON'T WILT" DATE THAT NIGHT. LASTS ALL DAY

DIAL SOAP (1969)
WOMAN IN SHOWER. MAN POPS UP IN SHOWER ALSO. MAN & WOMAN IN SHOWER TOGETHER. RISQUE. "AREN'T YOU GLAD YOU USE DIAL?". SEX SELLS

DIAL SOAP (1968)
TEEN GIRL RUNNING, PRANCING. RUNS HOME TO HOUSE.
ACTING CHILD-LIKE. TOMBOY. CU PUTTING ON MAKE-UP.
CU EYE. SHE ENDS UP LOOKING LIKE A CLOWN.
TERRIBLE JOB. UGLY. WATER COMES OUT OF SHOWER HEAD. GIRL TAKES SHOWER. DRESSED NICE. "NOT A LITTLE GIRL ANYMORE". YOUNG WOMAN OLD ENOUGH TO BE TOLD ABOUT DIAL SOAP. GROWING UP

QANTAS AIRLINES (1967)
KOALA BEAR CLIMBS EUCALYPTUS TREE. AUSTRALIA.
COMPLAINS ABOUT THE TOURISTS. "I HATE QANTAS".
FALLS ASLEEP ON TREE. CLASSIC COMMERCIAL.
ID CHAR

QANTAS AIRLINES (60s/70s)
KOALA BEAR WALKS ALONG BACH COAST. LOOKS CONFUSED. ALMOST WASHES AWAY IN OCEAN.
COMPLAINS. AUSTRALIA. "HAS TO GET AWAY FROM IT ALL" "I HATE QANTAS". CLASSIC COMMERCIAL. ID CHAR

WELCH'S GRAPE JELLY (60s/70s)
OLD FASHIONED BOYS. RECREATION OF 1920s. MAN ARRIVES WITH BASKET OF GRAPES. MAKING JELLY IN THE KITCHEN. CHILD PUTS JELLY ON BREAD & EATS.
GRANDMA'S HOUSE. ALMOST LIKE GRANDMA MADE IT, BUT BETTER.

CROCKER BANK (1968)
PEOPLE PEEK OUT OF WINDOWS. YOUNG FAMILY MOVING INTO NEW HOUSE. VW BUG PULLS TRAILER.
VOLKSWAGEN. NEW NEIGHBORS. LITTLE BOY MAKES FRIENDS. NEIGHBORS HELP MOVING IN. SHAKE HANDS.
MOVING IN HOUSE. AT NIGHT. CURIOUS. SNOOP.
"WE'VE ONLY JUST BEGUN".

IVORY LIQUID DISHWASHING LIQUID. (1960) (B&W)
CELEBRITY TV SHOW CAST. CAST OF THE REAL MCCOYS.
WALTER BRENNAN, KATHY NOLAN, ANDY CLYDE, &
MADGE BLAKE. POURS LIQUID INTO CUP. MEN DON'T WANT TO NOTICE WIFE'S SOFT HANDS. WASHING DISHES IN KITCHEN.

BENDIX-DUOMATIC WASHER / DRYER (1955) (B&W)
HAGGERED HOUSEWIFE (LOOKS LIKE CINDERELLA) DOING LAUNDRY. "16 TONS" PARODY SONG. HOUSEWIFE WITH NEW COMBINATION OF WASHING MACHINE & DRYER.
TWO-IN-ONE. APPLIANCE

HFC (HOUSEHOLD FINANCE COMPANY) (1960s) (B&W)
ANIMATED MAN SCREWS LIGHT BULBS INTO BILLBOARD.
BORROW MONEY. ELECT. "NEVER BORROW & LEND NEEDLESSLY". JINGLE.

BENSON & HEDGES 100's CIGARETTES (1968) (B&W)
LONGER CIGARETTES. DISADVANTAGES. MAN RUSHES TO GET INTO CROWDED ELEVATOR. SQUISHES TO GET IN.
LONG CIGARETTE GETS STUCK IN DOOR. SEXY WOMAN WALKS PAST MAN IN HIS CAR. HE TURNS HIS HEAD TO LEER, LUST AFTER, OOGLE & CIGARETTE GETS CRUSHED AGAINST WINDOW. MAN LIGHTS CIGARETTE TOO LOW, BURNS MIDDLE. BALLOON SELLER FILLING BALLOON.
TURNS HIS HEAD. BALLOON POPS. MAN READS NEWSPAPER AT HOME. BURNS HOLE IN PAPER. CIGARETTE FALLS OUT OF ASHTRAY. NEWSPAPER REPORTER GOES TO ANSWER PHONE, RECEIVER CRUSHES CIGARETTE. AT SHOW MAN CLAPS RIGHT ON CIGARETTE. TOO BIG FOR CIGARETTE CASE. 2 MEN TALKING, ONE BURNS THE OTHER'S GOATEE BEARD. COMICAL MISHAPS. CLASSIC COMMERCIAL

GOODYEAR TIRES (1963) (B&W)
LIGHTING FLARES. FLAT TIRE. WET ROAD. WOMAN HAS FLAT TIRE & "THERE'S NO MAN AROUND". (LIKE SHE CAN'T CHANGE IT HERSELF!) SHE WALKS DOWN DARK ROAD. PHONE BOOTH. ROTARY DIAL. SPINNING TIRE ON CAR. SEXIST!!! TIRE RUNS OVER JAGGED METAL.
PUNCTURES TIRE. HAPPY WOMAN DRIVES. NEW DOUBLE EAGLE. STRANDED WOMAN ON RURAL ROAD. "WHEN THERE'S NO MAN AROUND". SCARE TACTICS. FEAR

9-LIVES CAT FOOD (1969)
ANIMAL CELEBRITY MORRIS THE CAT. ALBERT THE KITTEN COMES TO VISIT. CU KITTEN. FINICKY. CLASSIC COMMERCIAL. ID CHAR.

WELLS FARGO BANK (1979)
WESTERN TOWN. ROSEVILLE, CALIFORNIA 1885. WIFE & KIDS IN HORSE-DRAWN WAGON. WIDOW TAKES OVER THE WELLS FARGO COMPANY. TURNS SIGN FROM "CLOSED" TO "OPEN". STAGECOACH COMES INTO TOWN.
THE PERSONAL BANKER. WOMAN'S LIB. STORY OF "CASSIE HILL". RAN EARLY BANK

HAWAIIAN PUNCH DRINK (1966)
ANIMATED. "HOW ABOUT A NICE HAWAIIAN PUNCH?".
CLASSIC COMMERCIAL. ID CHAR