COM-12

MCDONALD'S FAST FOOD RESTAURANT (1979)
"MORNING GLORY". MCDONALD'S IN THE MORNING.
SUNRISE SCENES. PEOPLE GET UP, GO TO MCD'S FOR BREAKFAST. PAPERBOY THROWS NEWSPAPERS. DELIVERS MORNING PAPER. PEOPLE WAKING UP IN MIDWEST AMERICA. EGGS, COFFEE, & OTHER BREAKFAST FOODS.
"NOBODY CAN DO IT LIKE MCDONALD'S CAN".

MCDONALD'S FAST FOOD RESTAURANT (1981)
"MIDNIGHT AT MCDONALD'S". RONALD MCDONALD CHARACTERS RUN AROUND A CLOSED MCDONALD'S. CUPS & STRAWS, ETC. DANCE & SING. PREPARE FOR THE NEXT DAY. HAMBURGLER. ID CHARACTER.

MCDONALD'S FAST FOOD RESTAURANT (1980)
"FOWL BALL (REVISED)". RONALD MCDONALD. BASEBALL.
CINNCINATI CHICKEN MASCOT. TALKING THROUGH KNOT HOLE. CHICKEN WON'T GIVE BALL BACK. ID CHARACTER.

PLANTERS NUTS (1978)
WILKES BARRE 1928. GENERAL STORE RECREATION, REENACTMENT. WITH MODERN MAN WALKING AROUND. FRESH ROASTED. MR. PEANUT. NOSTALGIC LOOK AT 1920s. ID CHARACTER. CELEBRITY FRANK GIFFORD.

PLANTERS PEANUTS (1982)
"SNACK SNEAK". STOP MOTION ANIMATION MR. PEANUT JUMPS OUT OF NEWSPAPER AD. YOUNG COUPLE AT HOME.
CONTEST: "SNEAK-AWAY, SNACK-AWAY". HUSBAND READS NEWSPAPER NOT REALLY LISTENING TO HIS WIFE. NOT PAYING ATTENTION. MAGICALLY TRANSPORTED TO HAWAII.
CUTTING COUPONS. ID CHARACTER.

WRANGLER JEANS (1980)
"STAGECOACH". COWBOY SAVES MODERN FAMILY IN RUNAWAY STAGECOACH BY DANGEROUSLY JUMPING ON TEAM OF HORSES. ATTRACTIVE WOMAN RIDES HIS HORSE.
FASHION. URBAN COWBOY FAD. JINGLE: "HERE COMES WRANGLER, & HE'S ONE TOUGH CUSTOMER".

UNDERALLS PANTYHOSE (1979)
SHOTS OF WOMAN'S BUTT AS SHE WALKS. SHE CLAIMS SHE DOESN'T WEAR UNDERPANTS ANYMORE. MANNEQUIN OF BUTT & LEGS. "IT FEELS LIKE I'M WEARING NOTHING". SEX SELLS.

STARKIST TUNA (1974)
ANIMATED CHARLIE THE TUNA PLAYING TENNIS WITH OCTOPUS. CLASSIC ID CHARACTER. TUNA WITH GOOD TASTE, TUNA THAT TASTES GOOD. "SORRY CHARLIE"

9-LIVES CAT FOOD (1975)
ANIMAL CELEBRITY MORRIS THE CAT. OWNER GIVES CAT A WIND-UP MOUSE TOY. HE DOESN'T WANT TO PLAY WITH TOY MOUSE. CANS OF CAT FOOD IN CUPBOARD. CLASSIC ID CHARACTER.

9-LIVES CAT FOOD (1978)
ANIMAL CELEBRITY MORRIS THE CAT LOOKING AT PUPPIES IN A PEN. MORRIS ASKS "IF YOU CAN'T BE A CAT, WHY BOTHER?" CLASSIC ID CHARACTER.

PEPSI COLA SODA (1979)
BLACK FAMILY. KIDS PLAYING IN FRONT YARD. CAR PULLS UP. MAN IN LOUNGE CHAIR. YOUNG BLACK COUPLE W/ NEWBORN BABY. JUST HOME FROM THE HOSPITAL.
PARENTS EXCITED. FAMILY LOVE. GRANDFATHER. ENTIRE FAMILY PRESENT. OPENING PRESENTS. NEW BABY. BLACK LIFESTYLE. "HAVE A PEPSI DAY"

PEPSI COLA (1970)
SCOOPING WATER FROM STREAM W/ HANDS. CUPPING HANDS. 2 GIRLS WEAR ONE RAINCOAT. LOVING COUPLE, HAPPY PEOPLE. FAMILY LOVE. COLLEGE GIRL W/
SKELETON. BLACK WOMAN SURFS. CAREFREE. MAN CHASES WOMAN. THROWING SNOW. POURING SODA IN GLASSES.
PUPPY. RUNNING ON BEACH. INTERRACIAL GROUP OF YOUNG PEOPLE. HIKER WALKS ACROSS BRIDGE ACROSS RIVER. PIE-EATING CONTEST. FLIPPING MAN INTO THE AIR. PUTTING FLOWERS IN HAIR. TEEN GIRL WITH HORSE. LITTLE GIRL TRIES TO EAT WATERMELON. MAKES MESS ON DRESS. JINGLE: "YOU'VE GOT A LOT TO LIVE, PEPSI'S GOT A LOT TO GIVE". "IT'S THE PEPSI GENERATION". MONTAGE OF YOUNG AMERICA. AMERICAN DREAM. CLICHE AMERICAN IMAGES.

WRIGLEY'S SPEARMINT GUM (1970)
PEOPLE WITH OVERSIZED PACKAGES OF GUM WALKING ALONG A CITY STREET. MAN WALKING DOWNSIDE. REVEALS THAT HE IS CARRYING A HUGE PACK OF GUM. PEOPLE ON MOTORCYCLE W/ BIG GUM. FLOWER DELIVERY MAN. ON ESCALATOR. WOMAN W/ REGULAR PACK OF GUM. BLACK WOMAN PUSHING BABY CARRIAGE-STROLLER. TEN CENTS.
"CARRY THE BIG, FRESH FLAVOR". MAN RUNS TO CATCH BUS.

BACTINE ANTI-ITCH MEDICINE (1976)
SLEEPING BOY BITTEN BY MOSQUITO. LITTLE BOY STRUGGLING UNDER THE COVERS AT NIGHT. LOOKS LIKE NIGHTMARE. MOM COMES INTO BEDROOM. GOES INTO BATHROOM, PUTS ON MEDICINE. TUCKS BOY INTO BED, SAYS GOOD-NIGHT. SAYS THANKS TO HIS MOM. BUG BITE.
SOUND BYTE "HELPS THE HURT STOP HURTING". FAMILY LOVE

CLARK BAR CANDY BAR (1958) (B&W)
"CLARK ZOO". THROUGH ANIMATED MOUTH LION ASKS FOR A CLARK BAR. ASKS FOR CANDY

CLARK BAR CANDY BAR (1958) (B&W)
"CLARK ZOO". KANGAROOS JUMPING. REACHING INTO POUCH. BABY KANGAROO PEEKS OUT.

STOPETTE SPRAY DEODORANT (1950) (B&W)
SOUND BYTE "BROTHER IT'S COLD OUTSIDE". MAN AT OFFICE DESK PULLS AT HIS COLLAR. TOO HOT, SWEATY.
SPRAYS MIST INTO AIR. MAN BUYS DEODORANT AT COSMETIC COUNTER. (FROM "WHAT'S MY LINE)

PAMPERS DIAPERS (1976)
DOCTORS IN SURGERY, OPERATING ROOM. WOMAN GIVING BIRTH. CU NEWBORN BABY. FOOT PRINT IN INK. WEIGHS BABY.

FRITOS CORN CHIPS (1980)
LITTLE BOY LOOKS AT BABY IN CRIB. WANT HIS BABY BROTHER TO PLAY BASEBALL WITH HIM. NOT OLD ENOUGH YET. "I WANT TO BE HAPPY". BABY GROWS UP, GETS OLDER. CRAWLS. MON WATCHES. KID WAITS FOR BABY BROTHER TO GROW UP. FAMILY LOVE. "SOMETHING SPECIAL TO SHARE".

CITICORP TRAVELER'S CHEQUES (1980)
COUPLE NAKED IN CHINESE HOT TUB ON VACATION IN JAPAN. SURPRISE AT HOT TUB. ASIAN MAN TELLS THEM THERE IS A CITIBANK NEARBY. WOMAN EMBARRASSED ABOUT THEM BEING NAKED. GLOBE. CLASS.

FORD TRUCKS (1978)
CLAY RIGHTMER & THE RIGHTMER FAMILY. 17 YEAR OLD COWBOY HICK NEXT TO HIS PICKUP TRUCK. HARRELL RIGHTMER, CHARLIE RIGHTMER, WILL RIGHTMER. FOUR GENERATIONS OF FORD TRUCK OWNERS & THEIR TRUCKS.
SOUND BYTE "RIGHT DADDY"

ANTI-SMOKING PSA (1980)
U.S. DEPT OF HEALTH & HUMAN SERVICES.
CELEBRITY ROBOTS R2-D2 & C3PO FROM "STAR WARS".
R2 SMOKING A CIGARETTE. REPRIMANDED. SETTING A GOOD EXAMPLE. WARNS OF THE EVILS.

DOUBLEMINT GUM (1980s)
PEOPLE BY 2's HAVING FUN. COUPLES IN DUNE BUGGY ON BEACH. MAN GETTING FITTED BY TAILOR IN DOUBLE-BREASTED SUIT. BASEBALL GAME. FAMILY STANDS UP & CHEERS. BOY ON BEACH, LOSES ICE CREAM FROM CONE. MAN BOUNCES 2 BASKETBALLS. TWINS IN YOGA POSITION. 2-HEADED MONSTER IN MOVIE.
AUDIENCE GETS SCARED. COUPLE PLAY TENNIS.
RECREATION. OLD BLACK MEN PLAY CHECKERS. TWINS JUMP ROPE. TWIN CHEERLEADERS WITH POM-POMS. FAT MAN IN BASIC TRAINING. ARMY. AMERICAN DREAM.
CLASSIC COMMERCIAL. "THERE'S NO SINGLE GUM LIKE IT". "SINGLE MOST FAVORITE DOUBLE".

AVIS CAR RENTAL (1975)
HELPFUL AVIS WOMAN HELPING FRENCH PEOPLE, NUNS, SHOWING MAN MAP. W/ UMBRELLA. LIFTS CHILD UP TO DRINKING FOUNTAIN. CUSTOMER SERVICE

HAI KARATE AFTER-SHAVE (1968)
"APARTMENT". WOMAN OPENS DOOR FOR DATE. SHE ATTACKS HIM BECAUSE HE SMELLS SO GOOD. GOES CRAZY FOR MAN'S AFTER-SHAVE. NERD MAN. SEX APPEAL. "BE CAREFUL HOW YOU USE IT".

HAI KARATE AFTER-SHAVE (ORIENTAL LIME) (1969)
"TOP-SECRET LIME ORCHARD". "NO TRESPASSING".
SEXY WOMEN PICKING FRUIT FROM TREES. HICK FARMER IN OVERALLS WITH HUGE, OVER-SIZED LIME. SHAKES JUICE & PUTS IT ON LIKE AFTER-SHAVE. NEEDS TO USE KARATE SELF DEFENSE AGAINST WOMEN. CU WOMEN'S FACES TURN TO LOOK. KNOCKS MAN OFF LADDER. SEX APPEAL.

HAI KARATE AFTER-SHAVE (1971)
CLICHE LOVE IMAGE OF MAN & WOMAN LOVERS RUNNING TOWARD EACH OTHER IN SLOW MOTION ACROSS A FIELD OF WILDFLOWERS. SOUND BYTE "YOUR GIRL COULD GET IN YOUR HAIR". MAN LIFTS UP WOMAN AS THEY MEET &
EMBRACE. SHE GOES CRAZY OVER HIM WHEN SHE SMELLS COLOGNE. HE USES KARATE TO KEEP AWAY FROM HER. CU RABBIT. WOMAN CHASES MAN. BREAKS FENCE. SEX APPEAL

ENJOLI PERFUME (1980)
"24 HOUR WOMAN - II". CLASSIC COMMERCIAL. MODERN, LIBERATED WOMAN. SPRAYS PERFUME, WITH FIST FULL OF MONEY. "I'M A WOMAN". HOUSEWIFE & BREAD-WINNER.
A WOMAN THAT CAN DO IT ALL. SEX SELLS.

SCHOLL ANTI-PERSPIRANT FOOT SPRAY (1973)
MAN'S FOOT ODOR KNOCKS OUT EVEN HIS OWN DOG. CU MAN REMOVES SHOE. GIVES SHOE TO COBBLER-SHOE REPAIR MAN, WHO PASSES OUT FROM THE STINKY SMELL OF FOOT ODOR. TAKES OFF BOWLING SHOES, FRIENDS PASS OUT. DOG SITS UP WITH SLIPPERS IN HIS MOUTH, FALLS OVER WHEN MAN TAKES OFF SHOE. FAINTS.

PURINA DOG CHOW DOG FOOD (1979)
MAN IN EASY CHAIR WITH DOG. ANIMALS APPEAR IN HIS HOUSE & WITH THEM THEIR RESPECTIVE PURINA ANIMAL CHOWS. RABBIT CHOW, PURNIA MONKEY CHOW, HORSE CHOW, GOAT CHOW, CHICKEN. VEAL (COW). MAN TALKS WITH TV ANNOUNCER.

HERTZ CAR RENTAL (1975)
CELEBRITY MCLEAN STEVENSON. CAN'T GET HIM "IN THE DRIVER'S SEAT". MEN IN LAB COATS DROP MAN THROUGH HOLE IN FLOOR OF HIGH SCAFFOLDING, SHOOT MAN FROM CANNON. LANDS ON HOOD OF CONVERTIBLE. CAR DRIVES BY ITSELF. BUSINESS MAN COMES UP SCAFFOLDING ELEVATOR. LEAPS FROM PLATFORM & FLIES IN SITTING POSITION INTO CAR. SPECIAL EFFECTS.

CAMPBELL'S ALPHABET SOUP (1972)
ANIMATED CAMPBELL'S KIDS. KIDS BORED WITH THEIR LUNCH. "GIVE ME THE CAMPBELL'S LIFE". JINGLE.
"KIDS BAND" ENTERTAIN BOY & GIRL AT LUNCH. ID CHARACTER.

AMERICAN CANCER SOCIETY PSA (1969)
BOY MOWS LAWN WITH PUSH MOWER. TEEN BOY WITH DOG.
GIRL PLAYS WITH BABY IN POOL. HIGH SCHOOL GIRL READS NOTE. LITTLE GIRL ON TRICYCLE. MOM. AMERICAN DREAM FAMILY. MAN WITH LUNG CANCER. ANTI-SMOKING MESSAGE. CELEBRITY BILL TALMAN & FAMILY.

GLADE AEROSOL AIR FRESHNER (1968)
HOUSEWIFE SPRAYS AIR FRESHER. PINE TREE FALLS INTO LIVING ROOM. LITE SCENT.